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 Souper Salesby Nancy WeingartnerCelebrities bowled over by Original Soupman's tasty product line up to spoon-feed the concept to the publicBasketball legend Shaquille O'Neal has 24-Hour Fitness franchises, along with Five Guys Burger and Fries and a handful of others-"I don't like to brag about what I have," the 7'1", 375-lb., former all-star told us-so why invest and become the pitchman for The Original Soupman? "I tasted it one day," he said. "It's a good product with a great team. My favorite is the lobster bisque...it has lobster chunks." OK, we can see a big man like Shaq liking to put his money where his spoon is, but why did Baseball Hall of Famer Reggie Jackson join the board and become a spokesman for the brand? read more A Franchise WinnerFitness giant changed a woman's life with a Snap of its fingersby Nancy WeingartnerHere's how not to win a free franchise: Write in your application, "I've always wanted to open a gym, please give me one." And here's how to win: Do your due diligence, know how to overcome adversity and prosper and want to do something truly life-changing for yourself and others. read more |
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NEW DIGITAL EDITION! OTHER JANUARY FEATURES |
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November-December, 2011
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Ranch Hands
by Nancy Weingartner
CEO Lane Kofoed's family and farm assist in welcoming new franchisees into the fold
It's a 10-minute drive from Lane Kofoed's home to his office in Nampa, Idaho. Depending on the time of day, the only traffic jam he may encounter is from a sun-weathered farmer relocating his combine harvester from one corn field to the next, or youngsters out for a joy ride on their horses.
Before setting off for the short trek to the Assisting Hands office, Kofoed has already polished off his morning chores. The same holds true of his return trip. There's no settling in comfortably for the evening until he rounds up one or two of his five kids to feed the horses and toss out bales of hay read moreOther November-December features...
October, 2011
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Introducing the Franchise Times Top 200 systems
by Jonathan Maze
One reason the Great Recession was so unusual was the lack of growth in franchising. Bankruptcies were more common than development agreements. During most downturns, franchising grows as debt prices drop and the unemployed target job opportunities. read moreOther October features...
September, 2011
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Working to be Ship Shape
by Nancy Weingartner
Unishippers multi-unit franchisee Wanda Sieber is used to moving freight. Now she's investing real money in getting her employees to move-10,000 steps a day.
Matthew Karas had a full agenda the day his employer gave him a 10-pound bag of sugar to carry around, so he asked coworkers to use packing tape to attach it to his body, allowing him to have his hands free. Tracy Bliese diapered her brown-paper-covered sugar bag and gave it a baby face; Michael Schroeder, the office's network administrator, fashioned his into an oversize Intel chip.
Carrying around an extra 10-pounds for a day was the introduction to the 13-week wellness program multi-unit franchisees Wanda and Bill Sieber launched this summer for their Unishippers Green Bay office in Wiscon read moreOther September features...
August, 2011
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