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Brixx Wood Fired Pizza Introduces Seven New Sandwiches




As the better-pizza wars continue to rage, Brixx Wood Fired Pizza has unveiled a smattering of new sandwiches at its 34 U.S. locations. 

"We're excited to introduce these sandwiches to enhance our dine-in and take-out lunch sales and to add variety to our catering options," says Brixx Managing Partner Eric Horsley. "We’ve also increased our number of scratch made items, including our new focaccia bread.”

New recipes now made at Brixx include a reformulated focaccia, stout mustard, cranberry-pecan chutney and tapenade. James Beard award winner Chef Peter Reinhart collaborated with Brixx Director of Culinary Operations Richard Shinault on the recipe for the focaccia. The bread is made in loaves every morning at Brixx from scratch. “The focaccia has been a great canvas for culinary creativity,” Horsley says.

Brixx’s new sandwiches on focaccia include:

Turkey & Pecan-Cranberry Chutney. Thick, carved turkey with sliced Asian pears and house made pecan-cranberry chutney, topped with honey herb-dressed arugula on fresh-baked focaccia.
$9.95
Pimento Cheese BLT. House made Fontina pimento cheese with spring mix, sliced tomatoes and pecan wood smoked bacon on fresh-baked focaccia. $8.95
Brixx Muffuletta. House made olive tapenade, shaved prosciutto, pepperoni and Fontina cheese, topped with fresh spring mixed dressed with vinaigrette on fresh-baked focaccia. $9.95
Pesto Chicken Salad Wrap. House made pesto chicken salad with candied pecans and basil pesto mayo, topped with spring mix and sliced tomatoes on fresh-baked focaccia. $8.95
Italian Beef. Shaved roast beef dipped in warm au jus with roasted peppers, caramelized onions, house made stout mustard and Gorgonzola on fresh-baked focaccia. $9.95

New sandwiches in a piadina wrap include:

Tuscan Veggie Piadina. Pesto-marinated artichokes and house made olive tapenade with roasted red peppers, red onions, sundried tomatoes, goat cheese and arugula in a piadina wrap, cooked in the wood burning oven. $9.95
Southwestern Turkey Wrap. Thick, carved turkey with black bean and corn salsa, pecan wood smoked bacon, Gouda and creamy chili pepper dressing in a piadina wrap, cooked in the wood burning oven. $9.95

In addition to the regular dine-in menu, Brixx is confident these new sandwiches will bolster their standing in the competitive catering market. “We developed several of the sandwiches – the Italian Beef and the Turkey with Pecan-Cranberry Chutney to name two – in direct response to our catering guests who were asking us for more options at lunchtime. We listened and are very excited about the results,” said Shinault.

Brixx specializes in pizzas built on scratch made dough, topped with a wide array of fresh ingredients and cooked in a 600-degree wood burning oven to infuse them with the natural flavors of the wood. The menu also features salads, pastas and sandwiches complemented by 24 craft beers on tap, 14 wines by the glass and cocktails.

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