Jack in the Box ‘zee says Blink ‘just felt right,’ plus more in The Wire
Anil Yadav’s franchise group, Yadav Enterprises, already operates more than 350 restaurants across six brands and is now diversifying with its newest addition, Blink Fitness. “No segment has more momentum behind it than health and wellness, so that is where the conversations started,” said Yadav of what prompted the group and its CFO, Richard Pawlowski, to consider a fitness brand. Yadav Enterprises, the largest Jack in the Box franchisee and an operator of Denny’s and El Pollo Loco among others, signed on to develop 20 Blink gyms in the Sacramento metro area of California over the next eight years.
“We were looking for industries that were continuing to demonstrate strong growth, with strong tailwinds, and to partner with brands that were positioned for long-term leadership in the space,” he continued. New York-based Blink, in particular, differentiates itself as a brand “that works in communities that might otherwise be underserved, with an economic model that provides tremendous value for its customers and compelling returns for its franchisees,” Yadav said. The company also sought a concept that would allow it to leverage its experience running multi-unit businesses.
Yadav, who also counts hotels, resorts and real estate among his businesses, noted in visits to Blink locations that the brand’s look and feel, staff, facility and overall programming “just felt right.”
“So, in our opinion, what you get is simply a far superior experience at a value price point,” continued Yadav. “Blink’s ‘Mood Above Muscle’ philosophy is also very attractive—it aligns perfectly with the wants and needs of today’s consumer.”
Low-cost gym franchise Blink Fitness has a 20-unit deal with Yadav Enterprises.
With nearly 90 restaurants open in the greater Sacramento region, Yadav noted his group is familiar with the market and confident Blink is the right fit. “Sacramento is a rapidly developing metropolitan area with an attractive demographic mix,” he said. “Blink’s offering—premium quality and affordable—and concept—contemporary and clean design—fits local demand well.”
Blink has 80 corporate gyms open and is owned by luxury fitness company Equinox.
Kidcreate Studio signed an agreement with Nashil and Meera Patel to open five locations of the art education franchise in Alexandria, Virginia.
Huey Magoo’s Chicken Tenders signed a six-unit deal with new franchisee Buck Harris, who will open restaurants in Lowndes, Dougherty, Lee and Taft counties in south Georgia.
Cheba Hut signed with Steve Bales and Bria Lattimore for the opening of three restaurants in San Antonio, Texas.
Doughnuttery signed its first area development deal, a six-unit agreement with Brian Burwell, managing member of Arizona Doughnuttery LLC, for shops in Arizona. A second deal, this one for three locations in Virginia, was signed with Doughnuttery of Nova Inc., led by Leyla Khater and Katherine Ronckovitz.
Cryoshift Cryotherapy will expand in Arizona through a regional development agreement with Kris Price and Billy Sunkenberg. They intend to open at least two locations of their own in the Phoenix metro area.
Slim Chickens signed a six-unit deal with Preferred Development, LLC, with the first location expected to open in Minot, North Dakota.
Baskin-Robbins inked a multi-unit agreement with Dunkin’ franchisees Manish Patel, Sarika Patel, Krunal Patel and Tarak Patel of Bapa Chambers Rd Ice Cream, LLC to develop 10 new locations across Upstate New York.
Meineke Car Care Centers has a new deal with existing franchisee Joe Cooper to open 10 more locations over the next five years in North Carolina.
Eggs Up Grill signed a three-unit franchise agreement with Brad Harper, whose first restaurant will open last this year in Ocala, Florida. Harper also signed a three-unit deal with seafood concept Shuckin’ Shack.
The Wire is the place to find news of multi-unit development agreements, brought to you by Editor Laura Michaels. Want more? Sign up for the e-newsletter at franchisetimes.com/e-newsletter. To share your brand’s multi-unit deals, email details to email@example.com