Tropical Smoothie Cafe signs 100th franchise agreement of 2017
Tropical Smoothie Cafe, announced it has signed its 100th franchise agreement of the year, which will expand its footprint in the greater Pittsburgh, Pennsylvania area. This milestone achievement is a reflection of the impressive surge in franchise development the company has experienced throughout its monumental 20th anniversary year, driving its presence in new and existing markets nationwide and positioning the brand for further growth in 2017 and beyond.
"Year after year, Tropical Smoothie Cafe has experienced compounding success and consistent growth and we continue to leverage this momentum to expand our presence nationwide. We kicked off our 20th anniversary with a goal to open 100 new units by the end of 2017 and given the accelerated growth we've already experienced this year, we're on track to outpace that goal," said Mike Rotondo, CEO of Tropical Smoothie Cafe.
First-time Tropical Smoothie Cafe franchisee Lori Gast will help drive the brand's growth in Pennsylvania, with her first location slated to open next spring just outside downtown Pittsburgh. Following her first opening, Gast plans to develop additional locations throughout the area over the next several years. No stranger to the foodservice industry, Gast has extensive restaurant experience and has held a variety of different positions dating back to her college years in California.
"Two years ago, my husband and I first experienced Tropical Smoothie Cafe during a trip to North Dakota and simply fell in love with the product. The fresh and better-for-you food options coupled with incredible product innovation made the concept completely stand out in the crowded fast casual segment," said Gast. "I am excited to begin my career in franchising by partnering with a brand dedicated to delivering a consumer experience that is second to none, a priority that has helped establish it as an industry leader and fueled its rapid nationwide growth and success."