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64. Baskin Robbins

Last Year's Rank: 63

Investment Range: $93,500 - $401,800

Category: Restaurant

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Company Description

Based in Canton, Massachusetts, Baskin-Robbins is the world’s largest chain of ice cream stores. The company is known for having 31 flavors of ice cream at all of its locations, and has introduced over 1,300 flavors in its history. Baskin-Robbins also serves ice cream cakes and packaged ice cream in supermarkets.

Baskin-Robbins is a part of Dunkin’ Brands, and has many co-branded locations with coffee and donut franchise Dunkin’. The company has thousands of locations in nearly 50 countries, including Australia, Japan, and South Africa, and is 100 percent franchised.

While many international locations have staple flavors, Baskin-Robbins also offers specific flavors for each location, such as green tea and rum raisin. It also recently launched a mobile app for consumers to order online and receive awards.

Company Statistics

Global Sales: $2,072,000,000

US Units: 2,550

International Units: 5,491

Total Units: 8,041

Percent Franchised: 100%

% International Units: 68%

US Franchised Units: 2,550

International Franchised Units: 5,491

Sales Growth %: 6.0%

Unit Growth %: 0.7%

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