Last Year's Rank: 48
Investment Range: $1,305,541 - $2,453,716
Initial Franchise Fee: $30,000
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Denny’s is a full-service family restaurant chain known for being open 24/7 at all locations. Branded as “America’s diner,” Denny’s serves breakfast, lunch, dinner, and dessert options at all hours of the day.
Approximately 90 percent of Denny’s restaurants worldwide are franchised. With a presence in more than one dozen countries including Mexico and the United Arab Emirates, the diner-style franchise is planning to further expand globally despite the recent sales decline in the casual dining industry.
Denny’s is also known for its unique social media presence, especially on Twitter and Tumblr. With a relatable voice that comes off as humorous and casual, the brand has experienced immense fan and follower growth.
Global Sales: $2,800,000,000
US Units: 1,569
International Units: 134
Total Units: 1,703
Percent Franchised: 90%
% International Units: 8%
US Franchised Units: 1,404
International Franchised Units: 134
Sales Growth %: -3.4%
Unit Growth %: -1.8%
Information Provided by Franchisor
For over 60 years, Denny's has been the trusted leader in family dining. We enjoy a brand awareness of almost 100%! We are proud to serve America's most-loved foods 24 hours a day, 7 days a week. If you are an experienced restaurateur with a desire to build new restaurants, we invite you to contact us and learn more about growth opportunities within our great brand!