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50. Denny's

Last Year's Rank: 48

Investment Range: $1,305,541 - $2,453,716

Initial Franchise Fee: $30,000

Category: Restaurant

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Company Description

Denny’s is a full-service family restaurant chain known for being open 24/7 at all locations. Branded as “America’s diner,” Denny’s serves breakfast, lunch, dinner, and dessert options at all hours of the day.

Approximately 90 percent of Denny’s restaurants worldwide are franchised. With a presence in more than one dozen countries including Mexico and the United Arab Emirates, the diner-style franchise is planning to further expand globally despite the recent sales decline in the casual dining industry.

Denny’s is also known for its unique social media presence, especially on Twitter and Tumblr. With a relatable voice that comes off as humorous and casual, the brand has experienced immense fan and follower growth.

Company Statistics

Global Sales: $2,800,000,000

US Units: 1,569

International Units: 134

Total Units: 1,703

Percent Franchised: 90%

% International Units: 8%

US Franchised Units: 1,404

International Franchised Units: 134

Sales Growth %: -3.4%

Unit Growth %: -1.8%

Information Provided by Franchisor

For over 60 years, Denny's has been the trusted leader in family dining. We enjoy a brand awareness of almost 100%! We are proud to serve America's most-loved foods 24 hours a day, 7 days a week. If you are an experienced restaurateur with a desire to build new restaurants, we invite you to contact us and learn more about growth opportunities within our great brand!

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