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17. Dunkin'

Last Year's Rank: 14

Investment Range: $97,500 - $1,717,103

Initial Franchise Fee: $40,000 - $90,000

Category: Restaurant

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Company Description

Based in Massachusetts, Dunkin' is the largest franchised chain in its category, known for offering donuts and coffee. Its parent company is Dunkin' Brands, which also owns ice cream franchise Baskin-Robbins.

Dunkin’ was founded as Dunkin’ Donuts in 1950 by William Rosenberg, and now has thousands of locations worldwide in 36 countries. It was the first restaurant brand in the country to offer an on-the-go drive-thru lane, where rewards members can order ahead via the mobile app and head straight to the pick-up window.

Recently, the coffee chain promised to eliminate the use of foam cups in its global supply chain to meet sustainability goals, and replace them with double-walled paper cups. Dunkin’ also removed “Donuts” from its company name in 2019 to focus more on beverages and less on the sweet treats.

In the U.S., Dunkin’ is sometimes paired with Baskin-Robbins in a single multi-branded store. In 2019, this close relationship culminated in the affogato, an Italian drink sold at Dunkin’-Baskin-Robbins combo stores that features Dunkin’ espresso and Baskin-Robbins vanilla ice cream.

Company Statistics

Global Sales: $9,562,000,000

US Units: 9,419

International Units: 3,452

Total Units: 12,871

Percent Franchised: 100%

% International Units: 27%

US Franchised Units: 9,419

International Franchised Units: 3,452

Sales Growth %: 4.0%

Unit Growth %: 2.7%

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