Last Year's Rank: 14
Investment Range: $97,500 - $1,717,103
Initial Franchise Fee: $40,000 - $90,000
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Based in Massachusetts, Dunkin' is the largest franchised chain in its category, known for offering donuts and coffee. Its parent company is Dunkin' Brands, which also owns ice cream franchise Baskin-Robbins.
Dunkin’ was founded as Dunkin’ Donuts in 1950 by William Rosenberg, and now has thousands of locations worldwide in 36 countries. It was the first restaurant brand in the country to offer an on-the-go drive-thru lane, where rewards members can order ahead via the mobile app and head straight to the pick-up window.
Recently, the coffee chain promised to eliminate the use of foam cups in its global supply chain to meet sustainability goals, and replace them with double-walled paper cups. Dunkin’ also removed “Donuts” from its company name in 2019 to focus more on beverages and less on the sweet treats.
In the U.S., Dunkin’ is sometimes paired with Baskin-Robbins in a single multi-branded store. In 2019, this close relationship culminated in the affogato, an Italian drink sold at Dunkin’-Baskin-Robbins combo stores that features Dunkin’ espresso and Baskin-Robbins vanilla ice cream.
Global Sales: $9,562,000,000
US Units: 9,419
International Units: 3,452
Total Units: 12,871
Percent Franchised: 100%
% International Units: 27%
US Franchised Units: 9,419
International Franchised Units: 3,452
Sales Growth %: 4.0%
Unit Growth %: 2.7%