Subway’s CEO Leads Lineup of Top 200+ Interviews
“Like Fred, Subway is in my blood,” says Suzanne Greco, CEO of Subway, who is featured in the Franchise Times Top 200+ package published today.
“It is our strategic plan to improve every consumer touch point,” says Suzanne Greco, the CEO of Subway and sister of its late founder, Fred DeLuca, in an exclusive interview with Franchise Times’ contributor Julie Bennett, available today in print and online.
She is one of four CEOs profiled in the Franchise Times Top 200+ package, our annual ranking of the 500 largest franchise brands by global sales. Subway ranks No. 5 and sales declined there by $100 million last year or 0.6 percent. All eyes are on Greco’s plans to turn around the largest restaurant company in the world by units.
Gino Blefari is CEO of Berkshire Hathaway HomeServices, No. 51 on our new ranking, who told staffer Nicholas Upton about his complex task of getting independent-minded real estate agents to buy into his program.
That program includes writing confidence-inspiring affirmations and reviewing them each day. “When they see it working,” Blefari says, “then the next group jumps in, then the next.”
Kevin Bazner, CEO of A&W and No. 188 on the Top 200+, visited a store in Baldwin, Wisconsin, earlier this year, and FT’s Tom Kaiser was there to interview him while Nicholas Upton took photos, including our double-truck gatefold cover on the October issue.
Bazner resisted calls for a major shakeup and a bold plan for A&W when he became CEO, and instead worked for modest improvements with an eye toward franchisee profitability. “You can sexy up the brand all you want, but people gotta make money,” he says.
Read all the CEO profiles, plus an overview of this year's numbers, the ranking of 500 brands, the top and bottom performers of 16 industry segments, four top 10 lists and more than 20 news tidbits that make up the Franchise Times Top 200+.