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Executive Ladder


G6 Hospitality, parent of Motel 6 and Studio 6, named Tina Burnett divisional VP of franchise operations.

Dutch Bros Coffee brought aboard its first chief marketing officer, Rick Anguilla.

Edible Arrangements named Carissa Ganelli president of Edible.com, overseeing e-commerce and technology.

OpenWorks welcomed finance industry veteran Bryan McMahon as CFO.

Alliance Franchise Brands appointed Tom Hutchinson as VP of sales and training; Chad Salewski as regional director-Plains region; and Nick Geier as director of workflow automation.

Subway Restaurants named Mike Macrie chief information officer.

Farmer Boys found its new vice president/chief people officer in Arlene Estrada Petokas.

GPS Hospitality added Kent Dawdy as VP of operations to spearhead a new division of the company.

Flynn Restaurant Group named two new VPs of operations: Tim Flatley will replace the retiring Mike Hebert. Aaron Kirkman will assume the role held by Gary Koch.

Taymax Group Holdings, a Planet Fitness franchisee, appointed Brian Boucher as COO.

Jackie Woodward joined Bojangles’ as its new chief marketing officer.

Floyd’s 99 appointed Scott Nichols to lead franchise-related efforts.

PuroClean appointed Darren Humeda as its new director of training and technical services.

Dave Malinowski bolstered the executive team at Vitality Bowls as COO.

Stephen BairdTiffany Blofield and Craig Krummen have joined Greenberg Traurig as shareholders at the law firm’s newly established Minneapolis office.

Gray Plant Mooty named three new board members, among them Ryan Palmer, principal attorney in the firm’s franchise and distribution practice group.

Send franchise appointments and promotions to Beth Ewen, bewen@franchisetimes.com.

Michael Mabry

Michael Mabry

New CDO adds ‘people power’ to Fuzzy’s Taco Shop

Michael Mabry is the new chief development officer at Fuzzy’s Taco Shop, hired by President Mel Knight. The two got to know each other after two private equity firms bought their brands in separate deals a couple of years ago.

NRD Capital bought Fuzzy’s in Knight’s case and Gala Capital bought Mooyah Burgers, Fries & Shakes in Mabry’s, where he was president and CEO.

Mabry’s contract ended last December and he decided to look around. “I really wasn’t necessarily looking for a job,” but it was the first time working with a private equity firm for both men. “We would meet and talk about how we were maneuvering through these relationships,” Mabry said. “The conversations evolved.”

Fuzzy’s has grown to about 150 locations, and this is the first CDO position for the brand along with a handful of other new positions. “The thought and desire was, we’ve built this thing organically. Now how about if we apply some strategy and people power behind it. Where could we take it?” Mabry says.

“The first thing I want to do is make sure I don’t get in the way of all the successes the franchisees are currently having,” Mabry says about his initial focus. “It’s really to put in any processes and purchase power to strengthen the franchise model,” for example, finding a real estate brokerage house, a furniture and equipment partner, or an architect to represent Fuzzy’s nationally.

“The idea is to get the velocity to get the restaurants open for the franchisees in the least amount of days,” he says.

He expects to target development in Texas, Oklahoma and Louisiana at first, building on operators already there, with a goal to open 20 to 25 units a year for the next three years.

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