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Huntington Franchise Launches Study Hall Amid Chaotic School Restart


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A student checks into a Huntington Learning Center, which has just launched Huntington Study Hall to help families facing chaotic school reopening plans.

Huntington Learning Center is rolling out a new service aimed at families facing gyrating plans for back-to-school: Huntington Study Hall.

The tutoring and test prep franchise with about 300 units created the offering in record time, said President Anne Huntington. "In COVID times it's very different from pre-COVID times. We put this together in a matter of weeks."

The service allows students to attend their virtual schools at an accredited Huntington Learning Center with certified teachers on hand; they can also access a Huntington center and its teachers remotely.

"We just launched it last week," said Huntington, meaning the last week of July. Daughter of the founders of their namesake firm, she became president last October. "I'm a COVID time president."

She said 200 of its 300 centers have already added Huntington Study Hall, which comes with its own hefty operating manual and royalty payments, to their programs. "Families need structure, and families need to have a trusted source that's an expert in education," she said. "I'm sure you saw on the news, everyone was wearing lots of different hats" while schools, offices and just about everything else was locked down since March. "Mom and Dad were also the teacher, the sports coach…"

The restart of schools is a chaotic mess this year, with some systems announcing in-person instruction, some all-remote, and some a combination with frequent lurches among the options. On August 5 for instance, the day of this interview, Chicago Public Schools announced it would be all-remote this fall after proposing a hybrid plan with two smaller pods of students rotating in and out of classrooms and Wednesday mornings 100 percent remote for all. (What could possibly go wrong?) 

The recommended per hour price for Huntington Study Hall is $20 for the six-to-one students-to-teacher ratio (for those grades 4 and above), and $54 for the two-to-one ratio (grades 3 and below.)

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Laura MichaelsLaura Michaels is editor of Franchise Times. She can be reached at 612.767.3210, or send story ideas to lmichaels@franchisetimes.com.
 
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Nicholas UptonNicholas Upton is restaurants editor at Franchise Times. He can be reached at 612.767.3226, or send story ideas to nupton@franchisetimes.com.
 
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