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No Rich Kids for QSR International's Prez


Richard Eisenberg's QSR International is a Franchise Times Dealmakers winner for 2016.

Speaking of Franchise Times Dealmakers winners, whom I had fun interviewing all week, I’ve already heard some gems that I’m looking forward to sharing with readers in our April issue. Here’s one that I couldn’t wait to tell:

Richard Eisenberg, president of QSR International, sold his KFC restaurants in Costa Rica, which frees up capital and now allows him to hunt for a U.S.-based franchise brand to acquire and build out, both domestically and abroad.

He owns more than 125 restaurants internationally, and I asked him his “motto” for choosing franchisees. “We have an internal joke in our company—as a master franchisor we don’t franchise to doctors, lawyers, accountants or sons of rich fathers,” he declared, getting a hearty laugh from me.

“You get these very wealthy children who don’t want to work hard. I tell prospective franchisees, this is not rocket science, but you do have to work hard. I know lots of people who don’t have college degrees that have made a lot of money in this business, but it is very hard work.”


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About This Blog

The latest news, opinions and commentary on what's happening in the franchise arena that could affect your business.

Laura MichaelsLaura Michaels is editor of Franchise Times. She can be reached at 612.767.3210, or send story ideas to lmichaels@franchisetimes.com.
Beth EwenBeth Ewen is senior editor of Franchise Times. She can be reached at 612.767.3212, or send story ideas to bewen@franchisetimes.com.
Nicholas UptonNicholas Upton is restaurants editor at Franchise Times. He can be reached at 612.767.3226, or send story ideas to nupton@franchisetimes.com.
Mary Jo LarsonMary Jo Larson is the publisher of Franchise Times Magazine and the Restaurant Finance Monitor.  You can find her on Twitter at




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