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If the KFC X Crocs Shoes Fit, Wear ‘Em


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"These shoes are what fried chicken footwear dreams are made of," says KFC's U.S. chief marketing officer.

Fashionistas who can’t afford (or understand) the creations debuting at New York Fashion Week, like a Rodarte gown emblazoned with a 3-D spider web including spider—this one’s for you. Kentucky Fried Chicken X Crocs Clogs are billed as this spring’s hottest shoe, looking like a bucket of KFC chicken and complete with two removable charms that look like a fried drumstick. 

Fans can sign up on Crocs.com to be the first to receive a reminder when the fried chicken footwear is available for sale this spring, for the low, low price of $59.99. (Rumors that the charms smell like chicken could not be independently verified. I’ll report back when my pair arrives.)

Alas, the KFC Crocs available to the public won’t have the fabulous, sky-high platforms like those worn by global artist Me Love Me a Lot, shown emerging from a black SUV at New York Fashion Week February 11 wearing a glittery black and red jumpsuit and the “Kentucky Fried Chicken” logo displayed on her clogs.

“Combining the unmistakable look of our world-famous fried chicken and signature KFC bucket, with the unparalleled comfort and style of Crocs, these shoes are what fried chicken footwear dreams are made of,” said Andrea Zahumensky, KFC U.S. chief marketing officer, in a statement.

No word why KFC President Kevin Hochman wasn’t wearing the clogs during his keynote address at the International Franchise Association convention February 10. Maybe they didn’t have his size.

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The latest news, opinions and commentary on what's happening in the franchise arena that could affect your business.

Laura MichaelsLaura Michaels is editor of Franchise Times. She can be reached at 612.767.3210, or send story ideas to lmichaels@franchisetimes.com.
 
Beth EwenBeth Ewen is senior editor of Franchise Times. She can be reached at 612.767.3212, or send story ideas to bewen@franchisetimes.com.
 
Nicholas UptonNicholas Upton is restaurants editor at Franchise Times. He can be reached at 612.767.3226, or send story ideas to nupton@franchisetimes.com.
 
Mary Jo LarsonMary Jo Larson is the publisher of Franchise Times Magazine and the Restaurant Finance Monitor.  You can find her on Twitter at
 twitter.com/mlarson1011.
 

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