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T-shirts from Franchise Brands Ship Out to Iraq


Not every thank you has to be a grand gesture. Sometimes showing appreciation to our military can be as simple as providing them what they ask for.

Attorney Lane Fisher of FisherZucker in Philadelphia saw a Facebook posting from someone in Philly saying she was assembling a care package for her friend’s son who was a Marine, serving in Iraq. The Marine was asking if someone might have seven T-shirts advertising local businesses they could send to his unit. While wearing camouflage can be trendy in the U.S., it get wear in order to have “a little piece of home.”

Fisher emailed a few clients and friends and asked them to send him a couple of T-shirts. Within hours he had T-shirts and promotional items from Philly Pretzel Factory, East Coast Wings, Planet Fitness, Auntie Anne’s and Belfor, plus swag from his own Franchise Unconference.

Fisher then located the woman who had posted the request on Facebook and delivered the items to her house. When he realized he had collected enough for $85 postage, he paid that as well.

The first package took three-and-a-half weeks to reach the soldiers, but as we write, hopefully the soldiers are wearing their little piece of franchising.

His reward?  Some day seeing one of his client’s T-shirts on a returning hero.

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The latest news, opinions and commentary on what's happening in the franchise arena that could affect your business.

Laura MichaelsLaura Michaels is editor of Franchise Times. She can be reached at 612.767.3210, or send story ideas to lmichaels@franchisetimes.com.
Beth EwenBeth Ewen is senior editor of Franchise Times. She can be reached at 612.767.3212, or send story ideas to bewen@franchisetimes.com.
Nicholas UptonNicholas Upton is restaurants editor at Franchise Times. He can be reached at 612.767.3226, or send story ideas to nupton@franchisetimes.com.
Mary Jo LarsonMary Jo Larson is the publisher of Franchise Times Magazine and the Restaurant Finance Monitor.  You can find her on Twitter at




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