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Restaurants are rolling out virtual brands left and right as they look to capture new customers and drive digital sales. But will the return of dine-in traffic mean another new strategy is needed? Not necessarily, execs say.

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Wearing quarter-zip golf pullovers rather than business suits. Learning to bake New York-style bagels. Skipping makeup and using the Zoom touch-up feature instead. Six franchise executives talk about what’s changed since March 2020 and the world shut down, and what they can’t wait to do once the pandemic is at bay.