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A posse of annoyed children glared after the attendant cleared them from the Altitude Trampoline Park kiddie pit so two oldsters could try it out. Their anger became disgust as myself and the CEO of Altitude, Mike Rotondo, tried to jump over the slowly moving foam arm, lamely in my case but with verve in Rotondo's. Who knew the timing needed would be so difficult to judge?
Sky Zone opened the first trampoline park on a Carnival cruise ship last December. Then came COVID-19.
If timing is everything, consider Sky Zone's first foray into the world of non-traditional locations as a case of the bad.
Hungry for a quick pizza lunch, the dynamic duo who had already co-founded and sold Wetzel's Pretzels couldn't find a restaurant that served it. Rick and Elise Wetzel visited Chipotle instead. “That was the gaping hole,” says Elise. “I looked at Rick and said, ‘We're going to open a pizza restaurant aren't we?' He said, ‘Yes we are.'” Now at 300 units and after a three-year growth spurt of 176 percent in sales and 121 percent in locations, they're looking toward a cool thousand—eventually. But first, the No. 1 brand on this year's Fast & Serious list, which ranks the smartest-growing franchises over a three-year period, needs to keep executing “extremely, extremely well.” Read about all 40 brands in our exclusive research project to identify sustainably growing franchises.