Franchise Times’ library of white papers will make you a more knowledgeable franchise operator on a number of subjects near and dear to your business’ bottom line. Written by experts in their field, these detailed reports provide the latest thinking on everything from international expansion to new technology.



The pandemic’s impacts on restaurants cannot be understated. And, accelerated workforce trends including the rise of digital payments and the decline of cash transactions negatively impacted an already financially stressed workforce.

Download this whitepaper uncovering three workforce trends and strategies to help maximize operational efficiency, drive profitability and benefit workers.

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The best way for franchise organizations to market themselves has significantly changed. New tools, platforms, and digital technologies are now enabling a more insightful, holistic approach to marketing planning, better customer understanding and improved ways to convert new customers more efficiently. This transformation has resulted in more media options and the atomization of the customer’s path to purchase. What was once a fairly straightforward process from awareness to consideration to purchase is now a constellation of countless directly and indirectly connected touchpoints that even the most seasoned marketing team can find difficult to harness. Learn how you can connect the dots for your organization and make the most of your marketing investment.
 

Have an exciting idea for a new business or stellar plans for expanding your current operations, but not sure how to attract the funds necessary to capitalize on your dreams? Download Business Finance Depot’s Paul Bosley’s white paper, where he outlines the six things lenders look for in  an SBA loan application. Follow his advice for a smoother, quicker and more lucrative process with the lender. And that means your business will be open faster.

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Late 2019 into early 2020 was a time for expansion as many restaurant franchises made significant investments in technology, store reimaging and remodeling. However, key priorities and areas of investment quickly changed due to COVID-19 when social distancing guidelines forced many franchises to close their stores or limit their operations and direct their focus to delivery, mobile ordering and drive thru capabilities. Now, more than ever, franchisees have leveraged their creativity to ensure consumers feel comfortable returning, whether that be through offering seasonal outdoor dining options, altering how they take in orders and process payments or materially increasing their drive thru and off-premise sales.

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